PlayStory Blogs

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Video marketing has taken the world by storm. 79% of marketers who do not use video marketing plan to incorporate it into their marketing strategies as soon as possible. Video marketing uses videos to promote your products and services to your target audience. It leverages the engrossing power of videos to increase your web traffic […]

It’s 2022, and people consume digital videos more than food!  There was a surge in this consumption by 96% in 2020, and 90% of viewers stated they wanted to see more videos from brands and companies. In fact, it’s estimated that by the end of 2022, the average individual will view videos for 100 minutes […]

Very few people like to read these days. Everyone prefers spoon-fed information. This makes plain text advertising relatively ineffective. You now need something that captures your audience. So how can you be unique? The one answer to that is interactive video prospecting! It is worth noting that video advertising is 600% more effective than print […]

Marketing through video is a great idea these days as the demand for videos is high on every platform. Around 54% of consumers tend to watch video content from a business they support. This makes it the most effective channel to reach out to the target audience. However, you need a video marketing strategy that attracts more […]

Are you aware that an average person spends almost 100 minutes a day watching videos online? While this number will increase with each passing day, it already seems to be a golden opportunity for marketers! As most people love watching videos, you can grab the chance to get their attention towards your brand. However, if […]